Creating our logo

After researching into already existing artist and record labels and gathering some inspiration we decided to start designing our own.

 

Artist Logo:

 

We began with our artist logo. Rather than designing one by hand we went onto DA Fonts which is a website offering a mass variety of texts to choose from as we felt this would offer a more sleek, professional finish. I have attached a few images below of a few of the texts that we particularly liked and are considering.

 

 

 

The first text style was looked at was named 'Kersse'. We liked this text as it has an almost hand - drawn sort of look, which is the perfect balance between actually drawing one ourselves and using an already existing text. We liked this as it offers a more personal feel, if it were to be placed on our album, fans may assume that our star, 'Nova' has designed it herself and so will feel more of a connection to her - something a lot of fans crave for. The only downfall to this text style is that it is quite faint and dainty meaning that it would not stand out on our album cover or wherever it is used, therefore will fail to gain Nova much attention. Similarly, because it is quite a dainty text people may get the impression that this is a suggestion as to what Nova is like. Although Nova does have a sense of fragility about her, I don't feel we would say that this is her overall image therefore we do not want to promote her in this way.

 

 

The second text style we looked at, 'Arenq', was most probably our favourite out of all 4 apparent on this blog post. I feel that this particular text has the most professional look too it and although it is a little bit plain, it has a lot of room for improvement. We could use Photoshop to make it look bolder and more prominent and even add colour too it if we wanted. It is a very versatile text and definitely a strong contender.

 

'Hackers' is the most alternative looking text style out of the 4, which is good in the fact that it makes it look unique and will not look similar to any other artist logo's out there. It is also very bold and the fact that it is so unique means that it will stand out immediately on our album cover or any other media platform. Despite all of this, I do not feel we will select this text as I feel it may look a little bit tacky - especially when placed on colour or certain patterns, both of which we hope to incorporate into our album cover.

'Caribbean Tool' is the last text style we looked at. This text style is my least favourite out of them all. I personally feel that it looks almost like the sort of writing you may get for a tattoo and this is not the sort of look we are going for. The good element to this text is that it has a nice feminine feel towards it which is how we hope to present Nova. In addition, it is just the right balance between thin and bold, which would look effective on our album cover. If it wasn't for the leaves on it I feel we would certainly be considering it.

 

 

Record Label Logo:

 

Similarly to the artist logos we used text from DA Fonts rather than hand drawing a design, for the same reasons I listed above.

 

The first text we considered was named 'Sandre' and immediately upon seeing it, it stood out to us. I feel it looks extremely professional and the little lines look vaguely similar to piano keys, clearly a link towards the music industry itself. I personally think the mixture of bold and thin lines offers a nice variety and will appeal to everyone's tastes. It is a distinctive text style and easily recognisable. The only issue with this text is that I think it would be difficult to incorporate colour into it. However, as a group we were not overly concerned with the use of colour for our record label logo as we want it to look as business like as possible as record labels are obviously very important within the music industry and the careers of artists.

 

 

'Boredom' was also a particular favourite of mine. It is extremely bold and makes an impression straight away, in a sense it is also intimidating and expresses that Opal Records are the best record label around. The design is also effective, with the 'O' symbolizing a record, showing a strong link to the music industry and what it represents. The only issue I have with this text is that I feel it is a little bit plain and not as unique as it really needs to be for it to be a label that holds alternative artists.




Lastly we have 'Dark Elf' this text was my least favourite out of all 3. It does have a unique, alternative look and certainly stands out from the others in that aspect. H0wever, it does not literally stand out, the text is very thin and when placed amongst certain backgrounds may become difficult to see. Alongside all of this, I don't think this text looks very professional, it is not the type of text I would expect to see on a record label logo and for this reason I doubt we will use it.